Rose Parade returns with new route in downtown Jackson

JACKSON, MI — Families lined Michigan Avenue. Candy was thrown out in large amounts.

The Rose Parade was back in Jackson.

“It went great. Lots of people came down,” Jim Francis, Jackson County Rose Festival president, said. “I am real happy after two years of the pandemic.”

The parade stepped off at 1 p.m. Sunday, June 5, on a little different route — the same one the annual Christmas Parade follows in downtown Jackson. Starting at Blackstone Street, the parade traveled east on Michigan Avenue and concluded at One Energy Plaza.

Related: The Rose Parade is back, but things will look a little different this year

“There has been great success with the Christmas Parade, and we thought this was a great opportunity,” Francis said. “Our downtown has also been very vibrant and we want to celebrate that, too.”

For the past several years, the parade traveled from the corner of S. Jackson Street and Greenwood Avenue to Fourth Street before ending at the Middle School at Parkside.

The theme for this year’s parade was “The Roaring ‘20s.” Art Moehn Auto Group also returned as this year’s parade sponsor. About 50 entries participated, including the usual marching bands, kid’s groups and classic cars, Francis said.

The rose parade had two grand marshals this year — Scott Clow and Jenny Lewis from The K-105.3 Morning Show.

Francis is hoping to increase participation in the parade from the community.

“I’ve had a lot of businesses told me they couldn’t do it,” Francis said. “I definitely believe we will have more (in the future.)”

The history of Jackson’s Rose Parade goes back to 1922 when the Ella Sharp Park rose garden was established. In 1931, the rose was chosen as the official flower of Jackson – giving it the title of “The Rose City.” The first Rose Parade took place in 1958.

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